Bridging business borders between the UK and Germany
04 February 2025
- Contact Petra Deters
- Director International Financial Outsourcing
- [email protected]
- +44 7547 401 801

The UK and Germany, two of Europe’s largest economies, share a rich history of trade and collaboration.
In an increasingly globalised world, the importance of cross-border business relationships can’t be overstated. As businesses in either location look to expand their horizons, understanding the synergies between these nations and leveraging expert local advice becomes crucial for success.
Against a backdrop of challenging times for many European locations in respect of Foreign Direct Investment (FDI), both Germany and the UK remain key choices for international businesses setting up operations, and continue to drive outbound FDI into other parts of the world.
Alongside London, Frankfurt, Munich and Berlin were all featured in the fDi Intelligence’s flagship European Cities and Regions of the Future ranking, a testament to Germany’s thriving metropolises and increasing opportunities for both countries to benefit from cross-border opportunities.
Foundation of collaboration
The UK remains one of Germany’s most significant trading partners, while German investment in the UK supports thousands of jobs across various industries.
The ties between the two countries date back centuries. Today, the collaborative relationship spans sectors including finance, clean technology, advanced manufacturing, life science and digital innovation.
Navigating differences
When considering expansion into the UK or Germany, it is essential to understand the unique business landscapes of each country, which differ considerably. Each market presents distinct opportunities and challenges, making local knowledge invaluable.
Navigating the complexities of a new market requires more than just a solid business plan – it demands the expertise of local service providers such as accountants, legal advisers, marketing experts, and industry consultants. These professionals not only provide critical market insights but also help business leaders understand regulatory requirements, cultural nuances, and consumer behaviour.
Building meaningful relationships
The cornerstone of any successful business expansion lies in building meaningful relationships.
Kathryn Boyd, Deputy Trade Commissioner, Europe and Country Director, Trade, Germany, stressed the importance of fostering trade relations between Germany and the UK at the British Chamber of Commerce in Germany e.V. (BCCG) Berlin conference, aptly named ‘Year of Change: Embracing New Possibilities’, which I was fortunate enough to attend.
She highlighted the importance of collaboration between businesses and shared several examples of ongoing partnerships and initiatives alongside His Excellency Andrew Mitchell, the British Ambassador to Germany.
Creating a pathway to success
Expanding your business into the UK or Germany presents a myriad of opportunities, but it requires careful planning and execution. By understanding the synergies between these two vibrant business communities and leveraging the expertise of local service providers, companies can navigate the complexities of international expansion with confidence.
In this landscape, relationships matter. Investing in expert advice and fostering meaningful connections will not only ease the transition but also pave the way for sustainable growth and success in the dynamic markets of the UK and Germany.
How ZEDRA can help
If you are considering expanding your business into the UK or Germany, contact Petra Deters who can guide you through the process.